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How can we help?

Tell us a little bit about your situation, so that we can do a little bit of homework before calling you right back.

We often do the following things, so if any of them particularly appeal to you then check the box and we’ll get something ready for you.

    We’re here:

    Somerset House,

    Strand,

    London WC2 1LA

    Our team

    Our people are our greatest strength.

    Meet our team with the expertise to deliver results that matter.

    What unites us is a love of what we do, and using CRO as a force for good.

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    Mission

    We create impactful web experiences that convert through a process of data-driven experimentation, focusing on stakeholders and user value. We excel in developing high-quality experiments validated by testing and delivering strong ROI. Our services drive growth, improve user experience, mitigate risk, and delivers positive outcomes for clients, society and the planet.

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    Vision

    To partner with top brands, serving as the leading authority that experts aspire to join. We believe in empowering our clients to make informed data-driven decisions that offer solutions to their most pressing questions and challenges. Together, we strive to set the industry standard for sustainable growth and success.

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    People

    We have assembled a phenomenal team of industry experts committed to being leaders in crafting experiences that are validated through data-led experimentation. We champion integrity, teamwork, customer focus, and innovation to inform and shape our culture and decision-making processes. Our goal is to create opportunities that shape meaningful careers.

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    Values

    Collectively, we believe in building better web experiences that drive positive change and sustainable business growth whilst leveraging our skills, profits and work to create tangible impact and give back whenever we can.

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    Principles

    We want to provide everyone who works with us the opportunity to do their best work. We use principles, not policies, to enable us to make this happen. We give our people the same opportunities to create their best work environment but acknowledge that this means that people may work to different schedules and in different ways.

    Our specialists

    We have assembled a formidable team of industry experts committed to being industry leaders in crafting experiences validated through data-led experimentation.

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    Ben

    Front-End Developer

    Will not stop talking about my dog

    Ben

    Front-End Developer

    Passionate about solving the unsolvable through frontend logic

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    Zein

    CRO Consultant

    Turning clicks into cash one tweak at a time

    Zein

    CRO Consultant

    Three years optimizing websites with data-driven CRO expertise.

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    Hannah

    Senior CRO Consultant

    Checking the pennies so you can count the pounds

    Hannah

    Senior CRO Consultant

    A decade of finding joy in data and delivering elegant ecommerce experiences

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    Alex

    Front-End Developer

    Solving problems, one line at a time

    Alex

    Front-End Developer

    Creating seamless user journeys with skillful and knowledgable frontend finesse

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    Marisa

    CRO Consultant

    CRO-ssing boundaries for success

    Marisa

    CRO Consultant

    6 years experience in e-commerce, making data-led decisions.

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    Laura

    Front-End Developer

    Together, we code wonders

    Laura

    Front-End Developer

    Frontend Developer, embracing challenges, forever evolving

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    Diego

    UX Designer and Human Centred Design Advocate

    UX Designer, T-shaped in Research

    Diego

    UX Designer and Human Centred Design Advocate

    Bridging the gap between business goals and user needs through UX

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    Sarah

    Front-End Developer

    Bringing ideas to life with code

    Sarah

    Front-End Developer

    Technically trained but creatively inclined frontend developer

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    Kate

    Senior CRO Consultant

    Diving into data to create CRO value

    Kate

    Senior CRO Consultant

    8 years in ecommerce, delivering data-driven optimisations to enhance the user journey

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    Olivia

    CRO Consultant

    Optimising with data, fuelled by tea

    Olivia

    CRO Consultant

    Using data to put users first and create valuable e-commerce experiences

    Our leadership

    Led by Co-Founders Andy and Paul, our leadership team support our team of specialists to do their best work.

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    Nigel

    Head of Development

    Eat, sleep, optimize, repeat

    Nigel

    Head of Development

    7 years CRO experience, and over 20 years in web development

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    Beth

    Head of Client Strategy

    Turning numbers into narratives

    Beth

    Head of Client Strategy

    Leveraging data to drive impact, placing your customer & brand at the forefront of strategy.

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    Steve

    Head of Optimisation

    Unearthing data gems for optimisation success

    Steve

    Head of Optimisation

    Driving CX enhancements for over a decade across diverse digital sectors.

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    Andy

    Co-Founder & Director of Insight

    Crunching data and analysing user journeys since 2003

    Andy

    Co-Founder & Director of Insight

    Over 20 years ecom and still never happier than with my head in a database

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    Paul

    Co-Founder & Director of Strategy

    Championing data over opinion for 20+ years

    Paul

    Co-Founder & Director of Strategy

    Ecom veteran surrounded by inspiring colleagues, devoted to the scientific method

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    Gary

    Commercial Manager

    Team work makes the dream work

    Gary

    Commercial Manager

    Building relationships and driving partnerships for better outcomes

    Are you passionate, talented and quite nice to be around?

    Socials

    Based at Somerset House, we make the most of London and take every opportunity we can to have fun together. Life is for living.