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Acquiring Customers is Hard
Industry-wide benchmarks shows that it costs about 5x more to acquire a new customer versus just retaining an existing customer (and maximizing the amount of money they thus spend with you over their lifetime).
This book includes a whole bunch of best practices, tips, tricks & techniques to not only help you retain your customers, but also maximize your Customer Lifetime Value.
This book will teach you:
- What Customer Lifetime Value is (and why it matters to you);
- How to identify your best customers (and find more of them);
- How to build authentic & profitable relationships with your customers;
- How to increase the value of your average order; and
- How to increase the frequency at which your customers spend more money with you.
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